Instructions:If you register at the WWW site, you can get a form that you print out. Take this to a Vue cinema and they will give you a card to get cheap tickets for a Tuesday. You also get a code that you can use on the WWW site.
The discount is quoted as "up to" 45%, giving an adult ticket price from £3.85 (£4.35 at my local one)
The cards only apply to one of 17 Vue cinemas. I suppose you could register to get cards for several different cinemas:
Edinburgh Ocean Terminal
These are some of the terms & conditions:
# Your Cheap day card MUST BE SHOWN TO STAFF to obtain the discount in cinema.
# You can use the Cheap Day card to redeem up to up to 10 tickets per transaction.
# This card may not be used in conjunction with any other promotion except vuemore in cinema.