The toothpaste is £1.99 most other places plus a free toothbrush seems like a good deal to me.
A complete oral care regime kit for enamel protection. The kit includes 3x sensodyne pronamel gentle whitening cool mint toothpastes and 1x sensodyne pronamel soft toothbrush at suitable value
SPECIALLY DESIGNED TOOTHBRUSH: The Pronamel Toothbrush is designed to help effectively clean and protect tooth enamel. Micro-fine bristle ends are gentle on the tooth enamel and the patented flexible gel pad holds the brush bristles to provide effective cleaning
CLINICALLY PROVEN TOOTHPASTE: Every day acids in your diet, such as fruit, wine and fizzy drinks can weaken the enamel surface. Over time, weakened enamel can be more easily worn away and your teeth can get visibly thinner and transparent at the edges. Pronamel toothpaste has a specially created formulation that helps minerals penetrate deep into the enamel surface, actively strengthening and re-hardening weakened enamel. This makes it stronger and healthier, protected from the effects of everyday acids, while helping to restore the natural whiteness of the teeth
3X TOOTHPASTE AND 1X TOOTHBRUSH: This kit provides you with 3 Sensodyne Pronamel Gentle Whitening toothpastes and 1 Pronamel Toothbrush, designed to last approx. 3 months