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ASDA reduce 1,000 lines to £1 from 2nd Jan (They say permanent reductions)
ASDA reduce 1,000 lines to £1 from 2nd Jan (They say permanent reductions)

ASDA reduce 1,000 lines to £1 from 2nd Jan (They say permanent reductions)

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It is part of a major offensive from the Leeds-based company, which includes it cutting prices on a thousand every-day lines from shampoo to frozen food "permanently."

Birds Eye Simply Cod fillets are being slashed from £2.49 to £1; a Mexican chilli ready meal is falling from £1.98 to £1; Walls sausages are being cut from £1.98 to £1 while nearly all Sure deodorants previously costing between £1.84 and £1.62 are now being sold for just £1.

The £1 range will be introduced as part of 1,000 "price roll backs", which will also see the supermarket offer 3 wines for £10.

The price cuts come into effect from January 2.

94 Comments

They are the boys when it comes to reductions that real people need.

Hopefully this will make a welcomed reduction to my weekly shopping and even better if they are permanent roll backs :thumbsup: :-D

Thanks for the heads up :thumbsup:

Cheers for letting people know.

great timein for this aswell every one need to tighting everything at the moment heat added

We buy the cod fillets anyway and after trying ASDA's own brand which were minging I'm pleased to see this!

Welcome price cuts indeed. Voted hot.
However, it's important to remember that the supermarkets would not be cutting prices like this if it were not for the stiff competition from the likes of Aldi and Lidl.

Banned

I love simply cod. £1, I'll hav some of that.

Banned

diabeticguy;3918736

They are the boys when it comes to reductions that real people need.



What are the reductions that Asda need to be making then IYO?

el-beatle;3918907

What are the reductions that Asda need to be making then IYOP?



eh veh reh tang

Great news, hopefully other supermarkets will follow/compete. Heat added.

Hopefully permanent means longer than the usual 3 weeks and then the prices actually go up.

1) I didn't realise Wal-Mart was based in Leeds
2) Asda, sainsbury's, morrison's and tesco have been consistently shown to have lower levels of meat, and higher levels of water in their food products (according to The Times a few weeks ago) than Lidl and Aldi

el-beatle;3918889

I love simply cod. £1, I'll hav some of that.


Are we talking about the 4 pack of cod which i pay nearlly £4 in tesco for?

Cool...Its my Bi weekly shop this Saturday

Rep + Hot

its about time hot hot hot

Banned

pugboy;3918872

and after trying ASDA's own brand which were minging



Agreed!

Banned

andym6561;3919318

Are we talking about the 4 pack of cod which i pay nearlly £4 in tesco … Are we talking about the 4 pack of cod which i pay nearlly £4 in tesco for?



The £2.49 is the same but is a 2 pack.....I bought some when it was on offer at half price (£1.25), pretty nice

Asda it Chavsville

hmmm, this could be terrible news for suppliers forced to accept ASDA's lower prices. I only hope they offer them as "loss leaders", otherwise we could be seeing reduced competition in the future which will lead to higher prices in the long term. Wal-Mart are practised professionals when it comes to this. An economic downturn is all the excuse they need.

I would warn staff to be on the look out for possible reduction in terms and benefits, my advice to all current staff of any supermarket, or in fact anyone in employment at all, is JOIN A UNION now, before the real cuts come in next year.

joeymcjoe;3919588

hmmm, this could be terrible news for suppliers forced to accept ASDA's … hmmm, this could be terrible news for suppliers forced to accept ASDA's lower prices. I only hope they offer them as "loss leaders", otherwise we could be seeing reduced competition in the future which will lead to higher prices in the long term. Wal-Mart are practised professionals when it comes to this. An economic downturn is all the excuse they need. I would warn staff to be on the look out for possible reduction in terms and benefits, my advice to all current staff of any supermarket, or in fact anyone in employment at all, is JOIN A UNION now, before the real cuts come in next year.



HEAR HERE ! !

Banned

blineboy;3919040

eh veh reh tang



:thinking:

leedavis88;3919567

Asda it Chavsville



when money's tight and they are cutting prices then asda can chav us all up, the rest will all follow suit soon enough thats for sure

Banned

leedavis88;3919612

HEAR HERE ! !



Unions are a waste of time these days. Companies usually do what they want regardless of trade unions. I should know I was a shop steward for 5 years but became more and more disillusioned with the lack of support from the full time officals. Most union reps only do it now to get an easy time for themselves, just ask anyone working in Bae Systems in Barrow-in-Furness, they'll tell you what I mean.

Only one or two for a £1 then - not great

sav1o;3919643

when money's tight and they are cutting prices then asda can chav us all … when money's tight and they are cutting prices then asda can chav us all up, the rest will all follow suit soon enough thats for sure



in today's age you either keep your job and life gets cheaper or you are made redundant and are screwed!

asda are getting desperate, they must of lost a lot of customers to other supermarkets who have all been competitive.

good ASDA takes to lead again. time to spend my ASDA vouchers

joeymcjoe;3919588

hmmm, this could be terrible news for suppliers forced to accept ASDA's … hmmm, this could be terrible news for suppliers forced to accept ASDA's lower prices. I only hope they offer them as "loss leaders", otherwise we could be seeing reduced competition in the future which will lead to higher prices in the long term. Wal-Mart are practised professionals when it comes to this. An economic downturn is all the excuse they need. I would warn staff to be on the look out for possible reduction in terms and benefits, my advice to all current staff of any supermarket, or in fact anyone in employment at all, is JOIN A UNION now, before the real cuts come in next year.



I wouldnt say so, Walmart have milked Asda for the pound for years - Asda are in this crisis going for the Walmart philosophy of sell sell sell volume - Walmart make 5% profit on stock - thats why it ended up the worlds largest retailer, sales volume = buying stock discounted = more sales = more profit

It amazes me Walmart did not buy Woolies

The mexican chilli was on offer until recently at £1 but went up to £1.85 then i refused to buy it, tbh its better than the frozen tosh but still only worth a quid. Its all marketing hype they up the price for a while and jack it down and say "look at our massive price cut".

diabeticguy;3918736

They are the boys when it comes to reductions that real people need.



Amen to that!

I have worked for Sains and Tesco (head office) and I can say that ASDA deals are hard to beat......basically some are loss leaders for the Americans who are after market share and growth rather than short term profit. :roll:

cysmith16;3919299

1) I didn't realise Wal-Mart was based in Leeds2) Asda, sainsbury's, … 1) I didn't realise Wal-Mart was based in Leeds2) Asda, sainsbury's, morrison's and tesco have been consistently shown to have lower levels of meat, and higher levels of water in their food products (according to The Times a few weeks ago) than Lidl and Aldi



How much lower and higher and where did The Times get its information from? Never trust what you read in the papers - especially Murdoch's.

I wouldn't worry about meat content etc...suppliers are making the the same products for all the retailers...re-badged.

As far as the price goes, stick to the old adage you get what you paid for! especially when it comes to food! Mass processing will get us all one day - :w00t:

Banned

Moby;3919043

Great news, hopefully other supermarkets will follow/compete. Heat added.



Yes so one can avoid having to visit ASDA - my nearest at Swanley is stuffed full of benefit scrounging Pikies and Chavs. Talk about another world compared to Tescos or M&S.

Re: the Sure Anti-perspirant. I bought some from Tesco a few weeks back, and the can has shrunk AGAIN! I assume therefore that the newly lowered price for Sure, is for the newly shrunken can? If so, it's not actually any saving, unfortunately. :?



leedavis88;3919567

Asda it Chavsville



Hahahahahahahahaa! How funny, someone named LEE, slagging off chavs.

leedavis88;3919612

HEAR HERE ! !



Do you mean Hear Hear?

richto;3920484

Yes so one can avoid having to visit ASDA - my nearest at Swanley is … Yes so one can avoid having to visit ASDA - my nearest at Swanley is stuffed full of benefit scrounging Pikies and Chavs. Talk about another world compared to Tescos or M&S.



Pathetic, frankly

Can you stick to the thread topic, and stop trying to s l a g off other people, to try and raise yourselves up somehow? Thanks.

Banned

seaniboy;3920015

I wouldnt say so, Walmart have milked Asda for the pound for years - Asda … I wouldnt say so, Walmart have milked Asda for the pound for years - Asda are in this crisis going for the Walmart philosophy of sell sell sell volume - Walmart make 5% profit on stock - thats why it ended up the worlds largest retailer, sales volume = buying stock discounted = more sales = more profitIt amazes me Walmart did not buy Woolies



Surely that is the same for any major retailer?
Sell more at low profit margins, get them cheaper for increased orders. Not just walmart or asda.
Asda certainly make more than 5% profit maybe not on everything but on many items I know trade prices of they are making up to about 300%+ (and thats assuming they don't get them cheaper than I do - which I'm sure they do)

good deal. will have a look soon :thumbsup:

Dave-T;3920136

How much lower and higher and where did The Times get its information … How much lower and higher and where did The Times get its information from? Never trust what you read in the papers - especially Murdoch's.


I didn't read the Times article, but I do know that the standard Ham products at both Lidl and Aldi are free from added water. Most of the UK supermarkets add 10% to 15% of water to their ham, the 'value' products are loaded with 20% water. Cheap Ham, NO very expensive water.

I think this is likely to be a result of many of the Lidl/Aldi products being produced to German food standards. Our European neighbours frequently have higher standards for food products. Ham is something that comes from a pig, not out of a tap. Their ice cream is also excellent, cream being something that comes from a cow, not from a palm tree via a chemical factory!

Basically the UK supermarkets take every opportunity to sell ****. Low quality/high margin is their motto.

ASDA will be a giant pound shop before long
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