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Buy a 39p soft toy at IKEA, they give 1 Euro to charity!
Buy a 39p soft toy at IKEA, they give 1 Euro to charity!

Buy a 39p soft toy at IKEA, they give 1 Euro to charity!

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Up to Christmas, IKEA will donate 1 Euro to Unicef and Save the Children for every soft toy sold, even the 39p toys! So if you are shopping there, stock up with stocking fillers and make a real difference.

And have a look at the website on the link, it's great fun, you can choose a soft toy and make it dance!


The One euro is a fortune campaign is one of the largest cause-related marketing campaigns in the world. The campaign has run since 2003 and focuses on childrens right to education. For every soft toy sold during the two months before Christmas, IKEA Social Initiative donates 1 to Save the Children and UNICEF.

19 Comments

Hot if you are a charity - just buy loads of these and you will make a profit!

Nice Find...

excellent Spot well done for posting this!
heat and rep added

I think we should all buy like 1000 each, put Ikea out of business!!! :-D AND help a charity!!

Yeah good post, it's usally buy a £10 toy and 50p goes to charity
Hot!

Great!

This is SUPER hot. IKEA have a fantastic range of children's stuffed toys. They are incredibly good quality and very hardwearing

Will be buying a basketful of Ikea mice for this price!

Even better buy loads of them then donate them for the childrens boxes next year samaritanspurse.org/ind…CC/

Banned

Before you give to unicef think of how much of the money you give goes to help people,
The Director made $530,000 in 2006. Admin/Fund was $16,800,000, and this was only on 79 Mill, in revenues
they also have assets of $178,000,000

You might as well go and chuck a quid at a tramp for all the good it will do.

At least you will know where it ends up

According to 2008 accounts, every £4 that is generated £1 is spent as expenses to make £4 , read this on the Charity Commission web site. And if you take out the ~£10m government grant UNICEF cost £13m to generate £32m useful money for people with need . That is a whopper 28% for expenses. Simply put: it cost £1 to give away every £2.

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How is this a deal? Cold

Things are getting bad if this is the hottest deal of the day !

That's all I can say!

This is crazy!

Are we sure this is correct?

There must be a limit per person or something otherwise if I was CEO of a children's charity I would just take all our surplus funds and invest it in these soft toys.

they have been doing this for quite a while now, we always buy one whenether we visit and put them in the stockings at christmas

Nice find and a good thing

H+R

it's a loss leader. supermarkets do it with milk. IKEA do it with soft toys.

unhappybunny;7280613

Things are getting bad if this is the hottest deal of the day !That's all … Things are getting bad if this is the hottest deal of the day !That's all I can say!



Bah humbug

I understand from checking in my local Ikea that this only applies to the £10 soft toys and not all the mini ones??:?:?

Original Poster

No, it's EVERY soft toy!' IKEA’s Holiday season fundraising campaign, which will donate one euro for every soft toy sold to the UN Children’s Fund (UNICEF) and the non-governmental organization (NGO) Save the Children.'
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