This is only £4.99 on PSN / £5.28 on Xbox Store currently (digital). However, the physical release of the game was exclusive to GameStop US only. It appears Coolshop has some imported stock for sale. I bought the game on eBay before Christmas and costed me £30ish with import fees. Looking at eBay, prices are around £30-£88 and all are coming from the USA/Canada. Seems like a good opportunity, if you are into collecting physical media for the sake of their rarity, etc. Appreciate this may not satisfy the majority but I felt it is worth it be addressed.