Now this could be a bit of an exclusive one here, but surely felt like a heart warming gesture from bridal dress maker Pronovias, while the frontline NHS staff battle COVID, wedding and bridal dresses could well be the last thing on their mind, and thats where this comes in.
The bridal-wear brand is donating wedding dresses to hospital-employed brides-to-be working on the frontlines of the COVID-19 pandemic.
The brand is offering wedding dresses to all betrothed hospital employees, from doctors and nurses to janitors and cafeteria staff. Pronovias Group Artistic Director Alessandra Rinaudo described these workers as “soldiers, unrelenting in their battle to heal the sick. It is an honor to show my support and raise awareness for all of these women doing their best to overcome this pandemic. Love will conquer all.”
The company is offering dresses from a range called “The Heroes Collection,” with the aim to celebrate the extraordinary and selfless dedication of the frontline NHS staff fighting against this global pandemic.
All hospital-employed brides-to-be who assisted in this crisis are eligible for a free gown from now until August 31.
The Heroes Collection will be available to buy exclusively in Pronovias flagship stores.Source and Source
Hope it helps someone.