Not sure if this is national as have checked on website but could not find on there? Today I picked up one of these in my B&M in Pool, Cornwall. This was posted on here 10 months ago but I picked mine up earlier today so maybe they being brought out for christmas! Lovely item with gingerbread men biscuits inside have seen in Lakeland stores before at a much higher price - bargain!
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It seems to be an item for sale rather than a reduced or discounted item.
The lady on the checkout told me these retail at Centreparcs gift stores for 19.99 and also I've seen something very similar on catalogue websites for 18.00 upwards so in my opinion its a good value buy and have shared for anyone who might like to get one! I thought one of the key benefits of using this site was to help people to save some money which is all I was trying to do by posting!