Noticed these in my local 99p store. 2kg box containing 4x 500g bags of Kelloggs Toppas (aka Frosted Wheats). Box is branded Kelloggs so these are the real deal. Looks like they are foreign branded but it's the same thing that costs over £2 per 500g box in most supermarkets. Represents about an £8 saving per 2kg box.