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LG 55 55UM7660PLA 55 inch 4K Ultra HD HDR Smart LED TV £459.98 @ Costco
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LG 55 55UM7660PLA 55 inch 4K Ultra HD HDR Smart LED TV £459.98 @ Costco

£455.98£4999%Costco Deals
20
Posted 27th Dec 2019Available: National, South East, South, South West, London, East of England, West Midlands, East Midlands, Yorkshire & Lincolnshire, North West, North East, Wales, Scotland, Northern Ireland

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3375944.jpg5 year warranty. Great TV. Richer Sounds price match for 1 year extra warranty as well. In store only. Looks great in person as well.

4K Active HDR for optimal picture quality
Every scene is optimised with 4K Active HDR. This means stunning detail and contrast with each and every scene. The LG includes multi-HDR format support, including HDR10 and HLG. HDR10 is widely used on UHD gaming consoles from Sony and Microsoft. HLG (Hybrid Log Gamma HDR) is a broadcast and user generated standard format that is set to become the standard for transmitting 4K signals.

Wide angle IPS screen
Designed to give everyone in the room the best quality picture, the LG 55UM7660PLA uses a quality, IPS panel with wide viewing angle. Delivering close to 100% from up to a 60-degree angle, this TV is perfect for family and group viewing.

Quad Core processor – getting the most from UHD 4K
At the heart of this LG is a powerful and precise quad core processor that makes the most of UHD 4K signals. Reducing noise and pushing the colour contrast, the processor makes UHD 4K even better. Thanks to LG's 4K Resolution Upscaler, even standard FHD signals can be upscaled to near 4K clarity and detail - giving your Blu-rays a new lease of life.

Spacious sound with DTS Virtual:X
Featuring a digital output, the 55UM7660PLA easily connects to your choice of soundbar or base. If you’d rather use the built-in speaker system, DTS Virtual:X gives a more spacious sound. Clear Voice III focuses on dialogue, making it easier to hear vocals.

Now featuring Apple AirPlay 2 and Apple TV app
With support for Apple AirPlay 2, this LG 55 inch TV lets you effortlessly stream from your Apple device. Even better, support for Apple’s TV app (Due 2020) means you can enjoy Apple’s 4K HDR content – featuring top quality Dolby Atmos and Vision. Support for Apple’s HomeKit makes this LG highly compatible with the whole Apple system.

Smart voice control – ThinQ AI integrates with Google Assistant and Amazon Alexa*
Voice control has got much smarter with this LG TV. Press the dedicated voice mic button and ThinQ AI decides if the TV’s software or Google Assistant handles the command. Google Assistant is capable of changing the channel and input via voice command. It also integrates with services such as Google Photos and Google Maps to make your TV an even greater source of entertainment. As an alternative, direct voice control via Amazon Alexa is also set to be an option from mid/late 2019. *Alexa built-in upgrade due later in the year.

Freeview Play makes catch-up TV easy
Find programmes from BBC iPlayer, the ITV Hub, All4 and Demand 5 sitting alongside over 60TV Channels and up to 15 HD channels. Simply scroll back in your TV guide to watch shows you missed from the last 7 days. Just make sure your TV is connected to the Internet and you're good to go.

Make your TV an intelligent TV, with the LG 55UM7660PLA.
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20 Comments
£455.98 rather than £459.98 in the description
Be careful with these lg tv I went round to my parents house and there tv is so bad and dark. The picture is awful and the lg support is bad.
39516107.jpg39516107.jpgIt's a new tv and they don't have receipts
Edited by: "brendanhickey" 27th Dec 2019
brendanhickey27/12/2019 21:52

Be careful with these lg tv I went round to my parents house and there tv …Be careful with these lg tv I went round to my parents house and there tv is so bad and dark. The picture is awful and the lg support is bad. [Image] [Image] It's a new tv and they don't have receipts


Is that a HD source on really? Does HD not look good and SD sources struggle?
Edited by: "Mabbs" 27th Dec 2019
Mabbs27/12/2019 22:03

Is that a HD source on really? Does HD not look good and SD sources …Is that a HD source on really? Does HD not look good and SD sources struggle?


Yeah its sky q on the really channel. but it's the same with everything.. it is worse with hdr on.. like when using Netflix. I've tried changing the eco mode etc and restoring to default settings
sorry but I don't believe your settings are correct, I get this TV Thursday and I will prove you wrong
Is the 5 year warranty only valid if you remain a Costco member?
Did they have the 65 inch in this telly? I am after the 65
skipraider27/12/2019 22:49

Is the 5 year warranty only valid if you remain a Costco member?


No
Is this better than the Hisense B7500?
I bought this on 26th Dec from Richer Sounds, its being delivered on 30th. Am I entitled to the price match with this deal?
Pretty sure you have 7 days to claim a price match back
Also they beat it
Bernetini6928/12/2019 22:33

Pretty sure you have 7 days to claim a price match backAlso they beat it


Cheers!
I recently saw this TV at a relatives house. Very impressive with proper 4K content. No issues at all. I believe this model doesn't just have a thinner bezel, but also a more premium build quality and improvements to sound over lower models.
I ordered this tv with the free Google mini from john lewis. (I will claim for a refund on the difference) but I've set it up with my freesat hd box this morning.

I have yet to setup the ps4 but anyway in response to someone saying it supplies a dark picture... this is an image of it fresh out of the box using Channel 5 hd from my freesat box.
39537611-3JX9c.jpg
jake49230/12/2019 02:02

I recently saw this TV at a relatives house. Very impressive with proper …I recently saw this TV at a relatives house. Very impressive with proper 4K content. No issues at all. I believe this model doesn't just have a thinner bezel, but also a more premium build quality and improvements to sound over lower models.


displayspecifications.com/en/…215
ws00730/12/2019 19:14

https://www.displayspecifications.com/en/comparison/0548b6215


Yes, I looked closely at both this comparison and the one on LG.com. Note that `Adaptive Sound Control` is not listed under Audio for the 55UM7400PLB. Also the weight is different due to the more premium build materials.
jake49230/12/2019 19:24

Yes, I looked closely at both this comparison and the one on LG.com. Note …Yes, I looked closely at both this comparison and the one on LG.com. Note that `Adaptive Sound Control` is not listed under Audio for the 55UM7400PLB. Also the weight is different due to the more premium build materials.


Was wondering what adaptive sound control was?
ws00730/12/2019 19:59

Was wondering what adaptive sound control was?


It adapts the audio to best suit vocals in anything your watching. I'm not sure I've noticed it much and it definitely wouldnt be worth a £30 more.

But the build quality is nicer on this set so that is worth the extra.
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