Posted 15th Sep
This deal is expired. Here are some options that might interest you:
Was in my Sainsbury's recently and found pack of 18 Rubicon Mango cans for £5 so if anyone is looking for them then voila!
Same price in Iceland as well
Same price in Iceland as well
They've owned Rubicon since the mid-2000s.
I refuse to buy anything made by them as they have filled everything they make with aspartame. Well, apart from their waters, but I'm sure they've considered it!
Happily, their share price has dropped by around 300p in the last six months, so karma is a thing.
They can't shift the new recipe Irn-Bru. Anecdotal evidence is that sales of it are down anywhere between 50-75%. Their other brands haven't picked up these lost sales.
Regardless of the fact that aspartame is around a tenth of the cost of sugar, they're still losing money. It's hilarious. They'll end up going bust if they don't rethink their ridiculous strategy.
Boycott Barr.
Didn't know Rubicon was Barr owned.
I stopped drinking this a long time ago as it jad more sugar than Coke!
Can't be doing with aspartame. I'll stick to full sugar for my one can a week!
They've owned Rubicon since the mid-2000s.
I refuse to buy anything made by them as they have filled everything they make with aspartame. Well, apart from their waters, but I'm sure they've considered it!
Happily, their share price has dropped by around 300p in the last six months, so karma is a thing.
Just checked share prices. Wonder what happened in july? I'll look into it later.
Sugar is all about moderation; as is eve everythign really
They can't shift the new recipe Irn-Bru. Anecdotal evidence is that sales of it are down anywhere between 50-75%. Their other brands haven't picked up these lost sales.
Regardless of the fact that aspartame is around a tenth of the cost of sugar, they're still losing money. It's hilarious. They'll end up going bust if they don't rethink their ridiculous strategy.
I don't get why all brands dont do the original product as well as a new sugar free product. Im guessing production processes ?
No. Aspartame costs a tenth of the price of sugar.
Read the thread.
No, it's cheaper at Costco.
I thought it contained Sucralose not aspartame?
I noticed the other day that Fanta, Dr Pepper and Sprite "full fat" versions are now actually 50% sugar with the rest of the sweetness made up of aspartame.
They would be better off making smaller cans to get around the sugar tax.
Possibly. Most Barr drinks have aspartame as the predominant sweetener, but the non "core" drinks may differ somewhat.
Regardless, it seems to be backfiring on them spectacularly. Volumes are down and discounts are up, profit margins eroded. All because they couldn't just keep things the same and treat us like adults.