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Samsung ST50 / 12.2 Megapixel / 3x Optical Zoom / 2.7" LCD / Digital Camera / Blue £99.99 delivered @ Play.com
Samsung ST50 / 12.2 Megapixel / 3x Optical Zoom / 2.7" LCD / Digital Camera / Blue £99.99 delivered @ Play.com

Samsung ST50 / 12.2 Megapixel / 3x Optical Zoom / 2.7" LCD / Digital Camera / Blue £99.99 delivered @ Play.com

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The award winning ultra slim ST50, with "Smart Auto" advanced scene recognition, also has in-camera digital contents management. So is not just pretty - it's pretty clever.

The ST50 is highlighted by Samsung's new Smart Auto feature, which takes ease-of-use to a new level, underscoring what it truly means to be a point-and-shoot digital camera. When engaged, Smart Auto will automatically select one of the ST50's 11 scene modes which best suits the environment the user may be shooting in. For example, the ST50's Smart Auto feature will automatically set the camera to its Landscape scene mode if the user is taking an image of a mountain range, and then switch gears and automatically select the Portrait scene mode if the user proceeds to take an image of an individual. No manual interaction is required.

In addition to Smart Auto, the ST50 also incorporates Samsung's proprietary Smart Album program. Smart Album is useful tool which allows users to search through the various files they have saved on their memory card for a specific image. Smart Album automatically organizes the user's digital images and gives them the ability to narrow their search based on the date or month the image was taken, the file type, whether it's a photo, video, or voice memo, and the overall color tone.

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