Sony Bravia KDL40EX403U 40-inch Widescreen Full HD 1080p LCD Internet TV with Freeview HD £399.99 @ Bestbuy  INSTORE

Sony Bravia KDL40EX403U 40-inch Widescreen Full HD 1080p LCD Internet TV with Freeview HD £399.99 @ Bestbuy INSTORE

Found 13th Jan 2011
Sony KDL-40EX403U 40" LCD Full HD 1080p TV Only £399.99 which is a good price on its own and matches previous deals Amazon/Currys/PC World/Comet etc

Rich, vivid colours and excellent motion performance characterise Sony's BRAVIA series of televisions. The Sony BRAVIA KDL40EX401U 40” TV ably demonstrates this with a sleek, bold design and a screen big enough for a very large living room.

Full HD 1080p ensures the picture is beautifully crisp and detailed when you're watching HD TV channels, Blu-ray movies or playing games, and the KDL40EX401U has a 24p True Cinema mode to ensure that you can watch films in all their 24 frames-per-second glory, as the director intended. To make movies look even better, Cinema Mode offers two different profiles to reproduce an authentic cinema experience at home, using unique film-like textures, and adjusted colour and brightness levels.

For day-to-day viewing, Sony's BRAVIA Engine 3 processing system ensures colour tones are true to life, contrast is optimised, and detail is reproduced faithfully. The BRAVIA's Ambient Sensor automatically detects the brightness and colour temperature of the light in the room, and optimises image quality to offer the best possible picture for your environment.

The KDL40EX401U BRAVIA has great sound to match the rich picture, using Sony's S-Force Front Surround system to create powerful, punchy sound, through invisible speakers hidden in the television's casing. The additional Clear Voice mode automatically boosts voice frequency bands and enhances poor quality voice recordings to produce crisp, clear dialogue, even at low volume levels.

This BRAVIA television has an inbuilt Freeview and Freeview HD tuner, so you can access all of the free-to-air terrestrial and high definition channels without the need for a separate set-top box.

The KDL40EX401U is Wi-Fi ready, so all you need to do is add a wireless dongle to be able to connect to your home network. This will allow you to connect directly to BRAVIA Internet Video and access online services, stream full-screen videos and catch up with TV shows you may have missed. You can even mark your favourite channels and internet videos, browse favourites by genre and visit them instantly at will. This television uses DLNA functionality to ensure that you can stream movies, music and photos to your television from any compatible device, no matter where in the house it is located.

Four HDMI connections mean you can connect all of your other HD sources, including Blu-ray players, games consoles and HD cameras and camcorders. USB functionality allows you to plug in any USB device and enjoy films, photos and music on your television via USB playback. The universal remote control has BRAVIA Sync, which allows you to control your entire home entertainment system at the touch of a button.

If you have a camera with GPS, that geotags all of your photos, the Sony BRAVIA KDL40EX401U 40” TV will allow you to retrace your steps and relive your memories by displaying a world map on screen with the locations of all the photos you have taken on your travels.
What’s in the box

* Sony KDL-40EX403U Television
* Stand
* Remote Control
* Manufacturer Manual


Shame it's only available for reserve & collect.

This seems like a very good deal as Amazon are selling this for 95 pounds more. May have to drive all that way down there, you kno of any good blu ray offers? may aswell pick up something else

errrm stock checker is saying there is none left at any of their branches? or am I just being stupid

please say the latter
Edited by: "Hazza306" 13th Jan 2011

Have this set. Best I've ever owned. even my wii looks better than any other set i've ever had.. and the XMB interface is just... SO GOOD.

Ive got the same tv with the built in bluray player, excellent tv, just wish the menu system was faster.
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