Will it be covered under the warranty for screen burn?
Unfortunately, this deal has expired 31 October 2022.
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The Sony BRAVIA XR55A80JU 55" Smart 4K Ultra HD HDR OLED TV takes vision and sound to the next level. Powered by the revolutionary Cognitive Processor XR, it's designed to replicate the way our brains think and respond.
Every element of the picture and audio is analysed and optimised in the blink of an eye. Paired with the OLED panel, the A80J delivers pure blacks, bright highlights, and vibrant colours. Content looks more natural and real.
XR Motion Clarity
Whether you're watching sports, movies, or TV, you won't miss a moment thanks to motion technology. Images are precisely controlled to minimise blur for a smooth, bright, and clear picture.
XR Sound
For sound that perfectly matches the action, the screen is the speaker. With Acoustic Surface Audio+ you'll feel like the sound is coming from where the action is happening on-screen, making everything you watch more immersive.
The front-facing subwoofer provides powerful bass, while 3D Surround Upscaling converts any audio source into a surround sound experience.
Enhanced entertainment
Movie nights are better than ever thanks to the huge selection available on BRAVIA CORE. You'll love how good the visuals and sound are thanks to Pure Stream and IMAX Enhanced technology.
You'll feel fully immersed in your games thanks to improved colour, contrast, and clarity with BRAVIA XR. With support for 4K120, VRR and ALLM, your supported games will look super smooth with low input lag.
Google TV
Discover more with hands-free help from Google. You can simply use your voice to control your TV. Ask Google to find a specific title, search by genre or even get personalised recommendations by asking “Ok Google, what should I watch?”. You can get answers on screen, control your smart home devices, plan your day and much more.
Find the latest films and TV series on Netflix, Disney+, Prime Video, Apple TV, NOW TV and many more. You can also catch-up on shows you've missed straight from the TV guide with YouView.
One Slate design
There are no distractions with the minimalist One Slate design with flush surface. The 3-way stand lets you adjust the position of the legs to suit your setup - alternatively you can mount the TV to the wall
More details at aoCommunity Updates
1 year warranty
Edited by a community support team member, 28 October 2022
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Technically no.
Anyone who buys one of these TVs and only uses it to play games (which they're advertised to do, and they have specific gaming features) or watch TV (regardless of whether that's CNN or Sky Sports News for 12 hours a day) and develops any such permanent image retention, then report it to the retailer as something like premature/uneven pixel wear/degradation, not screen burn. Undoubtedly many retailers will dispute this, but every single instance I've seen so far of a customer taking a retailer/manufacturer to the small claims court over OLED burn-in, has won their case and had a refund/replacement TV. As long as you're prepared to put the time in, possibly expenses of an engineer's report, the filing of a claim with the SCC in the first place?, then you're almost guaranteed to be successful (and also get those costs returned), as watching a TV channel is a pretty normal activity for a TV; you can hardly sell a TV where you're not allowed to watch X channel more than Y hours a day, it wouldn't be fit for purpose. Retailers generally rely on customers not being willing/able to go to the hassle of SCC, but if you push, you will get the right result. Some will settle beforehand if you show you're serious.
But burn-in is nowhere near an issue on WOLEDs like it was a few years back. (edited)- It's a good price for the TV, but I'd sooner just spend another £100 and have the peace of mind of the 5 year warranty (6 with RS).
John Lewis have almost 800 of these in their warehouse, I can see them being £899 from JL/RS/Sony etc. in next few weeks.
RS should price match this I think. 
Bear in mind that none of the LG models pass through DTS to a sound bar or AVR. Only important if you watch a lot of blu rays. For this reason I went for the Sony which does pass through DTS
My old Panasonic plasma doesn’t even pass through Dolby Digital- I bought the 2022 model from Costco, (not opened it yet) for £1200 a month back..... wondering with the 10% off voucher I have, is it worth downgrading to a 2021 model and saving a few hundred pounds or stick with the 2022 model and 5 year Costco warranty.....any opinions welcome.
5 year warranty and Costco customer service. If you’ve used it then you know how good it is. Also keep and eye on Costco price cos if it goes down you can use the price promise and get the difference back from them. (edited) - Marks electrical have 10 percent of either with Amex offers or their CLEARPAY offer plus 4.25 percent Cashback from top Cashback. If everything works out it would cost 856.64.
- For anyone who may have an AMEX…
markselectrical are doing the Sony XR55 for £999 with a 5 year warranty. You may have a 10% cash back offer which takes it down to £900. Not for everyone I know but may benefit some people!
markselectrical.co.uk/XR5…tml
Sony A80K XR65A80KU 65" is £1799, has sony cashback £200, topcashback is 5% and amex 10% cashback. Would be in the £1400 range. Really good deal that if you have it. (edited) 
Can anyone tell me if Sony OLED's are thought to be better than LG? I swore by Sony in the CRT days then Pioneer in the later plasma years but it's almost time to take my first steps into OLED.and I don't really have a clue what's what.
Sound also. I think that’s another win for Sony over the others. I was genuinely surprised by how the TV speakers sounded.
Your sending 1k for 1 year of warranty, best get insurance on it then
Isn't 4k pointless unless your TV is 77" or over?
Not at all. It depends on what distance you sit from the TV.
Taken from rtings.com:
So, for a 55” TV, if you sit 7 feet away or closer, the benefits of 4K become apparent. (edited)
Get Richer Sounds to price match and get 6 year guarantee not one year
Curry’s priced matched and I got an extra 7% off with gift cards through work and on top of that cash back.
I set it up this evening and it’s brilliant. Sony have done an excellent job with the picture quality and even the sound if you choose not to upgrade to something else.
Did you manage to get the 5 year warranty as per the Currys deal?- I have the 65" version got it last November no problems here. The TV is only really on during the evening but the picture quality is amazing. I watched house of the dragon at a friend's house then watched it at home and the details you miss in the background was shocking with it being quite a dark show. Any kids shows like finding Nemo etc the colours are incredible. I paid £1500 at Richersounds.
Ours hasn't missed a beat it's always on standby so it is doing a pixel check really every time we use it but no burn in or loss of quality yet.
The sound is very good as well btw and the picture enhancing stuff it does to upscale you don't notice until you go pickup what your watching at another TV. I was watching an old movie Stakeout on Disney and I said to my partner wow they just of had a really good hd copy then I went to watch it upstairs and it was like getting the VHS out.
Depends what you watch but I love mine. - Now we're talking.
1 year warranty is OOF though. 
Got a McDonald's voucher giving 10% off, very tempted now.
Can anyone's crystal ball suggest if anything better might come along on Dark Friday?
Yeah free mcchicken sandwich- Only thing putting me off this is the 1 year warranty
Remember when the C1 started tumbling and hit £799? I'm waiting for this or a 2022 competitor to get closer to that mark. I could be waiting until 2023 but it's not the end of the world.
I’d be very surprised if the Sony gets to the £799 mark. They don’t need to price their TVs competitively yet their TVs still go out of stock. LG C1s are cheaper by default, that’s why they went down to £799 which I posted a deal or two on it. The only time I can think of a Sony going that low is when Costco puts specific in-store warehouse clearances.
1 year warrant only. Meh- Code expired
Does the £100 off code work as the TV is not over a £1000??
Just tried and sadly it doesn't.... Still £999 (edited)
It definitely works, just tried it:
(edited)- It does
- Richer sounds said noWhy not ask them to price match john lewis and give you £100 store credit.
- Currys might though?
- Yeah Sony do care about price image like designer goods never going to cheap as it damages the premium brand.
- There doesn’t seem to be a 65inch equivalent of this ?
Also why would you choose this over the Samsung S95b for example ?
There definitely is (was?), I own it. 
Great price, but 1 year warranty doesn't convince me.
Stunning quality
Got this on 65"
Wish I went for the 77" tbh
Waiting for a deal on a 65 OLED. Either this or an LG C1
Think theres one in costco coming up- I only check those deals nowadays to see if idiots claiming OLED’s are bad and will make you wanna cry when the burn out pixels appear are still about 😬😝
Luckily those fools all educated themselves
Already collecting money for next OLED so hoping prices of flagship 77” from LG and Panasonic will come down to reasonable £2500 soon
Hot deal and voted hot but yeah, would still love 5 years warranty and not because it’s OLED, just because we have been spoiled recently and that should be a norm for anything pricey! 🙌🏻
If OLED burn in isn't an issue, then why do Manufacturors not cover that as part of their warranty? Go fanboy for an OLED somewhere else. 
Dont forget screen burn does not prevent you using the tv if it happens its just another logo and there are plenty of those these days. Not great but not a disaster. None on my cx after 1500 hours of fortnite so im not too worried (edited)
Since this is 55+ is the C1/C2 the only real option at 50 or lower? (I need to to be 111cm at a max :/)No, richersounds.com/son…tml
Think they have a cheaper one as well, but don't know anything about it.
thank you, i will email rishi sunak for price match
I got the 48 of this a while back, great TV. Wish I was able to get the 55 back then, but was way too expensive.
For those that have it. What your thoughts on the semi-gloss/matte finish to the tv? I have a lot of daylight coming into the room as it’s adjacent to large windows. Does it look cheap or less premium than the gloss of the larger screen size tvs or the 2022 models?
M
I have a window that lets sun in during the day. The tv deals with it excellently. I believe the 65 has a more Matt finish over the 55 if I remember correctly (I could be wrong) but it’s very very watchable 🏻 🏻- First time in wall morning a tv. Any in particular or recommendations for this TV?
- Code is dead