Sony KD55XE9005BU 55" 4K Ultra HD Smart LED TV Bravia Hdr £1124 Co-op Electrical with voucher BFT75
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Sony KD55XE9005BU 55" 4K Ultra HD Smart LED TV Bravia Hdr £1124 Co-op Electrical with voucher BFT75

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Edited by:"nappkins"Found 24th Nov
Sony Bravia KD55XE9005BU 55" 4K Ultra HD HDR Smart LED TV £1124 at Co-op Electrical with voucher code BFT75 (£1199 before code). Comes with 5 year Sony warranty. Possible 5% cashback with Top Cash Back too.

Specs in link. One of the years best tvs!

Top comments

Got this...you're paying for local dimming and the motion handling which is pretty good
31 Comments

That's a lot of money for a 55 inch tv. Even if this was 65 inch I would not buy it.

It's between this and the 65" version for me. Can't decide!! Great deal on both

Ive wanted this to come down but anything over £900 for LCD is too much with the OLEDS at 1300-1400. The only real option is the XE85 which is around 900 with ta 4K player thrown in

Excellent screens.

Got this...you're paying for local dimming and the motion handling which is pretty good

Original Poster

Philip_Horton-1069794030811 m ago

It's between this and the 65" version for me. Can't decide!! Great deal on …It's between this and the 65" version for me. Can't decide!! Great deal on both


Thanks. I've been waiting for this TV at a lower price so thought it might help out someone in the same boat. I went for the 65", worked out at £1446 with my staff discount.

Garahahhh. Been wanting this TV for a while. Waiting for the sub 1k mark. Great work on finding this though!

Original Poster

JAMESWRIGHT20043 m ago

Garahahhh. Been wanting this TV for a while. Waiting for the sub 1k mark. …Garahahhh. Been wanting this TV for a while. Waiting for the sub 1k mark. Great work on finding this though!

Shame the free soundbar offer is finished that deal a few weeks back was amazing. Keep watching Co-op Electrical they always have money off vouchers (£60-100 off). Can see it going sub £1k after Christmas.

nappkins15 m ago

Shame the free soundbar offer is finished that deal a few weeks back was …Shame the free soundbar offer is finished that deal a few weeks back was amazing. Keep watching Co-op Electrical they always have money off vouchers (£60-100 off). Can see it going sub £1k after Christmas.


Depending on my self restraint I may well own this by the end of the day. FML!

Original Poster

JAMESWRIGHT20042 m ago

Depending on my self restraint I may well own this by the end of the day. …Depending on my self restraint I may well own this by the end of the day. FML!


If you've got a PS4 Pro or Xbox One X you'll get your £125s worth out of it before Xmas.

Why would you pay over a grand for something that isn't an OLED?

Masteryates29 m ago

Why would you pay over a grand for something that isn't an OLED?


Maybe people need a 65" TV but can't afford the £2500 that the cheapest oled costs. This is a fantastic TV. Super dark blacks that are not far off oled levels, but with far higher peak brightness for HDR. Not to mention the motion handling on this tv out performs any oled! Don't get me wrong, I'd love an oled but can't justify paying that price difference

I've heard bad things about budget oled motion handling....they've got to make savings somewhere I guess to offset that expensive (and brilliant) panel. Is there still a burn in issue with oled?

Original Poster

SleepyChris5 m ago

I've heard bad things about budget oled motion handling....they've got to …I've heard bad things about budget oled motion handling....they've got to make savings somewhere I guess to offset that expensive (and brilliant) panel. Is there still a burn in issue with oled?


I think there still is a screen burn issue with oled when it's used as a predominantly gaming tv. That's what's put me off oled n why I went for the xe9005 65". I've got a terrible habit of leaving a game on pause for too long n wandering off to do washing etc.

I've asked John Lewis if they'll price match (at 1599 - I reckon 75 quid difference is worth it to get from JL.) Do you reckon they will ?

Original Poster

Cantona1 m ago

I've asked John Lewis if they'll price match (at 1599 - I reckon 75 quid …I've asked John Lewis if they'll price match (at 1599 - I reckon 75 quid difference is worth it to get from JL.) Do you reckon they will ?


Don't see why not but remember this comes with 5 year Sony warranty too.

RyanFitzsimmons14 m ago

Maybe people need a 65" TV but can't afford the £2500 that the cheapest …Maybe people need a 65" TV but can't afford the £2500 that the cheapest oled costs. This is a fantastic TV. Super dark blacks that are not far off oled levels, but with far higher peak brightness for HDR. Not to mention the motion handling on this tv out performs any oled! Don't get me wrong, I'd love an oled but can't justify paying that price difference



But this TV is the 55", not the 65". I'm just making the point that like for like, (screen size,) the OLED is only £200 more. If this Sony was the 65", you'd have a point.

I have no issues at all with motion on my OLED. Its strange that all of LG's motion settings make things worse so I turn them all off, (and any other processing settings for that matter.)

If Sony didn't think OLED was superior, how come there A1 is more expensive than this LCD?

Masteryates12 m ago

But this TV is the 55", not the 65". I'm just making the point that like …But this TV is the 55", not the 65". I'm just making the point that like for like, (screen size,) the OLED is only £200 more. If this Sony was the 65", you'd have a point. I have no issues at all with motion on my OLED. Its strange that all of LG's motion settings make things worse so I turn them all off, (and any other processing settings for that matter.) If Sony didn't think OLED was superior, how come there A1 is more expensive than this LCD?


I'm mistaken, didn't realise this was the 55. And I happen to agree with you, I think the 49 and 55 inch models are over priced and an oled would be better value!

Masteryates14 m ago

But this TV is the 55", not the 65". I'm just making the point that like …But this TV is the 55", not the 65". I'm just making the point that like for like, (screen size,) the OLED is only £200 more. If this Sony was the 65", you'd have a point. I have no issues at all with motion on my OLED. Its strange that all of LG's motion settings make things worse so I turn them all off, (and any other processing settings for that matter.) If Sony didn't think OLED was superior, how come there A1 is more expensive than this LCD?


I think the panel technology is definitely superior...it's just not the whole story...there are a lot of other things that affect price and performance too.
People with budget oleds turn off the motion handling because it's crude, but good motion handling is something I personally value over contrast ratio for my budget. The contrast ratio is pretty good on this tv especially with the local dimming (albeit less so than the higher resolution local dimming sets).
It's all down to personal preference in the end I guess

Currys won't price match because they claim its a different model (the BU on the end I guess.) I'm sure its the same TV though !

Cantona8 m ago

Currys won't price match because they claim its a different model (the BU …Currys won't price match because they claim its a different model (the BU on the end I guess.) I'm sure its the same TV though !


Yep, Currys love a shop specific Pt. No.

One thing I will say about this tv (in the interests of being unbiased) is that the android operating system isnt very good at all. It's much better after doing a firmware update but still not great. I use an external sat tuner for mine. There is a distinct lack of EPG for the satellite tuners (I only use freesat). Not sure about freeview...can't get it...but therein if you can't get freeview there's an issue setting up the non bbc streaming services. Again, I use an external box.
So be warned....I think this is why this tv is so cheap at the moment. But if, like me, you just want a good panel with zoned backlight information and good motion handling....and you'll sort out your own content externally then it's worth it (to me at least).
Pretty glaring issues though it has to be said

JAMESWRIGHT20048 m ago

Yep, Currys love a shop specific Pt. No.


Sony even link the "BU" to that specific product on the Currys website. Sony Page link. It will be the same, they just don't want to price match.
Edited by: "JAMESWRIGHT2004" 24th Nov

SleepyChris33 m ago

I think the panel technology is definitely superior...it's just not the …I think the panel technology is definitely superior...it's just not the whole story...there are a lot of other things that affect price and performance too.People with budget oleds turn off the motion handling because it's crude, but good motion handling is something I personally value over contrast ratio for my budget. The contrast ratio is pretty good on this tv especially with the local dimming (albeit less so than the higher resolution local dimming sets). It's all down to personal preference in the end I guess



I get you Chris,

If there is something what is really important to you when buying a TV. Go down to your local store with some test material and don't be afraid to turn all the settings off. If they wont accommodate you and will only show you their demo material, go to a different store.

The motion handling on my LG C6 is exactly the same as my plasma was with all motion settings off. If the panel is good enough, you shouldn't need any motion settings.

Masteryates9 m ago

I get you Chris,If there is something what is really important to you when …I get you Chris,If there is something what is really important to you when buying a TV. Go down to your local store with some test material and don't be afraid to turn all the settings off. If they wont accommodate you and will only show you their demo material, go to a different store. The motion handling on my LG C6 is exactly the same as my plasma was with all motion settings off. If the panel is good enough, you shouldn't need any motion settings.


I just like the extra frames for the smoothness and I like it to remain sharp when doing so with no judder. I'm not in the "view it as is was recorded...as that is what the director intended" camp. I'm not much of a purist, I just like what I like. So 24fps or 50fps with everything off just doesn't look as good to me. Not sure if the panel quality affects this aspect of things...unless it's so slow you get motion blur...which motion handling won't fix anyway.
So not sure about your comment on panel quality...but not sure your wrong either, you may well know more than me on this.

I can understand your view Chris if you like the soap opera effect.

Panel quality does make a difference to motion handling as LCD's have always had issues turning there pixels off fast enough. That's why there have been processing settings added and tricks like Black frame insertion.

On the OLED, things like the football are razor sharp the entire time when watching a game. The only motion issue I can see is a small amount of judder on a panning shot where something is very far in the distance. Unless we start shooting at 50fps, I can't see this issue going away on any panel with all motion settings turned off.

I'd take superior colour/contrast 100% of the time and a small amount of Judder 0.1% of the time over inferior colour/ contrast 100% of the time.

Each to there own I guess.

jwsg3 h, 49 m ago

Ive wanted this to come down but anything over £900 for LCD is too much …Ive wanted this to come down but anything over £900 for LCD is too much with the OLEDS at 1300-1400. The only real option is the XE85 which is around 900 with ta 4K player thrown in


55sj850v at around 850.

John Lewis have price matched, but said you buy it as normal, then when you've confirmed you're keeping it they will issue a refund for the difference. Hmmmm.... doesn't seem like a proper price match to me. Might just buy from the co-op and get the other 75 quid off too.

Pure_Evil3 h, 47 m ago

55sj850v at around 850.


I believe 55sj950v is slimmer and better than 55sj850v which is unfortunately over 1k

iq2005 h, 54 m ago

I believe 55sj950v is slimmer and better than 55sj850v which is …I believe 55sj950v is slimmer and better than 55sj850v which is unfortunately over 1k



2mm i think.

rgb direct have this for 1099 for 55inch with a bluetooth speaker thrown in and hdmi cable i just ordered it
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