Twinings Swiss Chocolate Drink 350g from LIDL only £1.49

350g Twinings Swiss Chocolate Drink £1.49 from Lidl.
Found instore at Darnall Sheffield. I think it might be national.
I bought this yesterday to try and it was very nice. It had a June 2015 use by date so it's not short dated stock.
I've just been in Asda and saw the same Chocolate Drink on the shelf at £3.48. And, according to mysupermarket.co.uk.
it's £3.79 at Tesco, Waitrose and Ocado, so the Lidl offer is a real bargain.