Was about to cancel my Entertainment membership in Nowtv now that I've finished Mare of Easttown. Then the website tried to persuade me by showing strings of show but I kept rejecting. Eventually it offered me 50% off membership for 6 months! The same worked for Cinema membership, but 66% off (£2 off £3) of HD/Dolby Boost for three months. I thought someone could save for sometime!
Haven't tried the rest of memberships (Sports, Hayu, etc) but they may work in a similar fashion.nowtv.com