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    Facebook Page value with 1.4 million 'likes'

    I have the opportunity to buy a Facebook page with 1.4 million followers. It is dedicated to a product/industry that I am heavily involved with.

    Can anyone help with valuing the page?

    Cheers

    30 Comments

    oO....

    nothing make ur own x

    'Bout tree fiddy

    worth hee haw

    facebook pages are not worth anything hun, its free to join, just start your own page and invite the 14m people on the other page

    Im not understanding, why it would be worth anything.

    What facebook page is it? -

    Banned

    Instant exposure to 1.4mil potential clients/customers in your industry should be worth something.

    Original Poster

    master_chief

    Instant exposure to 1.4mil potential clients/customers in your industry … Instant exposure to 1.4mil potential clients/customers in your industry should be worth something.



    Exactly. Marketing value. I am selling something and these are all potential customers as they have already made their interest known by joining such a page.

    cherishu2

    Im not understanding, why it would be worth anything.


    Marketing potential, some companies have made loads from the likes of twitter and facebook. Dell makes $6.5 from twitter guardian.co.uk/med…dia.

    I would say it isnt worth the risk, like others above have said its free to make your own, plus I read this last week

    arstechnica.com/tec…ars

    Apparently its really easy to take down a facebook fan page and difficult to get it back, despite being an admin/owner of the group. I'll admit it's difficult to publicise at the beginning with creating a page (I have one for the band I'm in, and one for my photography dabbling) but you can always pay to get your page put about in the right hand side when people are browsing. This is probably easier than the likelihood of being stung by the page you mentioned

    Banned

    It would be worth quite a bit.

    starsparkle2311

    Today is all about 'networking', if you can market yourself well, go for … Today is all about 'networking', if you can market yourself well, go for it! Why not? It's free, well at the moment!



    Facebook have said they will never charge to use it, they make their money through adverts and are a multi-million/billion(?!) $ company so don't really need to charge the users. If they went back on their word I reckon they will lose over 50% of their customers.

    billyoftheknight

    Exactly. Marketing value. I am selling something and these are all … Exactly. Marketing value. I am selling something and these are all potential customers as they have already made their interest known by joining such a page.




    Do you know exactly how the company got the 'likes' because tbh, If I see a freebie or a competition on here that I'm interested in and all you have to do is 'like' the page, I will. Then I will hide it from my newsfeed.

    Banned

    vinylandtrinkets

    facebook pages are not worth anything hun, its free to join, just start … facebook pages are not worth anything hun, its free to join, just start your own page and invite the 14m people on the other page



    cherishu2

    Im not understanding, why it would be worth anything.



    I hate sexism, but seriously.....women oO

    Banned

    dcx_badass

    IS this not against facebooks T&C's as in if they find out they delete … IS this not against facebooks T&C's as in if they find out they delete the page?



    Exactly - 1.4 million people like that page for a reason. You buy it and then actively market to those people and you will **** a lot of people off very quickly.

    It's called negative marketing.

    You should start a new page and grow it through what you are trying to promote - that way, people will like YOU.

    how much were you thinking of buying it for. I recommend taking a fraction of this price and put it in a raffle for all people that like your newly created page. This offer can then be advertised on twitter etc, asking people for retweets. If you have a good product, at the right price, then in this day and age the marketing if done right should create a lot of interest.

    Banned

    If I find out which page it is, I'll create a gmail account and accuse said page of copyright infringement, then charge you to recind the accusation. Facebook will remove the page

    vinylandtrinkets

    facebook pages are not worth anything hun, its free to join, just start … facebook pages are not worth anything hun, its free to join, just start your own page and invite the 14m people on the other page

    cherishu2

    Im not understanding, why it would be worth anything.



    lol cheeky. i fully understand the OP's request, networking and the like,
    but why spend money on free site when you can just set up a new page and invite the people from the other for sale page, just need to make sure the new page has that "Wow" factor
    its not hard to work out now is it lol
    if facebook find out a page has been sold they will pull the page and possibly seek legal advice. so is it worth the risk of losing money... i think not
    Edited by: "vinylandtrinkets" 8th May 2011

    starsparkle2311

    Seriously!! Exactly, I'm not perfect none of us are, but sometimes as a … Seriously!! Exactly, I'm not perfect none of us are, but sometimes as a female I'm like .......ay yai ya!!!


    Wow how do you cope with being sooooooooo clever huh!!!!!!

    You have to do some research on the page. Like has it already been spammed by it's previous owners, does it have publishing rights, has it had many warnings from Facebook for spamming?

    if it has been spammed by its current/previous owners then a lot of people will have hid the feed so those 1.4million could be as little as a few hundred thousand in real time posting.

    dvertise to a company and you do the work for them

    Original Poster

    InfernoGroup

    You have to do some research on the page. Like has it already been … You have to do some research on the page. Like has it already been spammed by it's previous owners, does it have publishing rights, has it had many warnings from Facebook for spamming?if it has been spammed by its current/previous owners then a lot of people will have hid the feed so those 1.4million could be as little as a few hundred thousand in real time posting.



    Best advice. Asked for the 'Insights' into the page and got blanked. Also, emailed FB and although they cannot monitor the sale of pages they definitely don't condone it.

    Thanks for all the comments folks.

    Banned

    vinylandtrinkets

    lol cheeky. i fully understand the OP's request, networking and the … lol cheeky. i fully understand the OP's request, networking and the like,but why spend money on free site when you can just set up a new page and invite the people from the other for sale page, just need to make sure the new page has that "Wow" factorits not hard to work out now is it lolif facebook find out a page has been sold they will pull the page and possibly seek legal advice. so is it worth the risk of losing money... i think not


    surely you cant invite 1.4Million users like that! oO

    Don't bother. Start again from 1.4 million there may only be a very small
    Amount of true followers who interact with the page. They hold the true value to the page.
    When you change the page name then you might as well start again as none of them 1.4 million people wanted to follow that page.
    Start again. It will be much easier and it will have a much greater value even with a lot less people

    I'm just curious in the price range the OP was willing to spend....

    Original Poster

    Legendaryjordan

    I'm just curious in the price range the OP was willing to spend....



    I wasn't willing to spend anything until it had a perceived value. Even then I'd be very hard pushed to spend more than $500 on a punt like that.

    billyoftheknight

    I wasn't willing to spend anything until it had a perceived value. Even … I wasn't willing to spend anything until it had a perceived value. Even then I'd be very hard pushed to spend more than $500 on a punt like that.



    Bid them 20 sheets, then go down the way everytime they decline, you will get it for about 15 Euro, thanks

    just out of interest what area of industry is it........not looking to counter your offer as i am only worth £1.6m....................sorry £1.60! More interested in the area as it may help my R&D

    Original Poster

    Rupz

    just out of interest what area of industry is it........not looking to … just out of interest what area of industry is it........not looking to counter your offer as i am only worth £1.6m....................sorry £1.60! More interested in the area as it may help my R&D



    Energy efficiency. This was focused towards water saving.
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