iPhone price fixing

16
Found 31st Jan 2010
I feel like getting an iPhone for my next mobile and I was a bit annoyed to discover that Vodafone won't do any sort of a deal for existing customers upgrading. They say that Apple won't let them discount their tariffs... but I thought resale price maintenance was illegal????

How are they getting away with it?

16 Comments

I managed to get the same deal for this on Vodaphone as per a new contract through retentions (disconnections) after asking for my PAC Code.

Did you speak to Upgrades or Disconnection?

Original Poster

gal2792t;7713395

I managed to get the same deal for this on Vodaphone as per a new … I managed to get the same deal for this on Vodaphone as per a new contract through retentions (disconnections) after asking for my PAC Code.Did you speak to Upgrades or Disconnection?



They offered me the same deal as an existing customer but usually you get a better deal for an upgrade. Vodafone told me Apple stop them from discounting iPhones.

I phoned Orange, asked for PAC code n still wouldnt lower price. Said Apple fix the price for the iPhone. On a 30 day day contract now, waiting to see Vodaphones prices. Sounds same as all other tarriffs. Fix.

Original Poster

potboypete;7713456

I phoned Orange, asked for PAC code n still wouldnt lower price. Said … I phoned Orange, asked for PAC code n still wouldnt lower price. Said Apple fix the price for the iPhone. On a 30 day day contract now, waiting to see Vodaphones prices. Sounds same as all other tarriffs. Fix.



That's my point, isn't this anticompetitive and therefore Illegal?

Apple fix the price at which they sell the iphone to the network provider which any seller can do quite legally.

The networks can charge what they like but would probably make a loss if they sold contracts any cheaper. There's nothing illegal about that either.

If you don't like it you don't have to buy an iphone. :whistling:

Just a heads up, numerous people calling orange recently, have been told, starting tommorow, they may be able to offer some form of retentions deal..
due to the competitive voda rates..

I'm with Vodafone and have just upgraded to the 16gig 3gs iphone for £89, which to be honest I didn't think was that bad, seeing as there has been no increase on my monthly contract amount at all.

Apparently the deal theyre doing is:
1st Feb with iPhone - Unlimited texts bolt on £5 instead of £7.50 and unlimited landline calls bolt on £7.50. Only available until end of March.

Makes me laugh really..

bumpp anyone ringing up today about upgrading to the iPhone?

Original Poster

spikeyjacko;7716179

bumpp anyone ringing up today about upgrading to the iPhone?



No didn't, did you?

Original Poster

tony_s1;7714249

Apple fix the price at which they sell the iphone to the network provider … Apple fix the price at which they sell the iphone to the network provider which any seller can do quite legally. The networks can charge what they like but would probably make a loss if they sold contracts any cheaper. There's nothing illegal about that either.If you don't like it you don't have to buy an iphone. :whistling:



I'm aware I don't have to and I most likely won't at those prices, my macbook cost less. If what you are saying is true then that is fair enough but vodafone told me that Apple won't allow them to discount the prices, that is different.

Banned

StudentJo;7721621

Apple won't allow them to discount the prices, that is different.



Apple sell Vodafone the iPhone for a fixed price.

Vodafone then apply their mark up to this and sell it to you. Why should they discount something so in demand when the next punter will pay full whack for it no questions asked.

Its not price fixing - Apple set the price of the product. Where else are Vodafone goinge to get them from?

Original Poster

dimebars;7722121

Apple sell Vodafone the iPhone for a fixed price.Vodafone then apply … Apple sell Vodafone the iPhone for a fixed price.Vodafone then apply their mark up to this and sell it to you. Why should they discount something so in demand when the next punter will pay full whack for it no questions asked.Its not price fixing - Apple set the price of the product. Where else are Vodafone goinge to get them from?



I know about supply and demand. I am commenting on something Vodafone told me, which was that Apple will not allow them to discount the iphone, that is different.

Nope no discounts could be offered as of today.. but to try again soon maybe.. lol!
Yeah but you think they would want you too stay instead of leaving ( probably costing them more, to disconnect you)

Original Poster

spikeyjacko;7722773

Nope no discounts could be offered as of today.. but to try again soon … Nope no discounts could be offered as of today.. but to try again soon maybe.. lol!Yeah but you think they would want you too stay instead of leaving ( probably costing them more, to disconnect you)



Well apparently Vodafone got 50,000 iphone orders on their first day without offering discounts, reckon I'll leave it a few months. I'll pay a premium for a good product but not that much I don't think.

sister got voda upgradte to iphone 24m 40£ a month, phone cost £59

not sure of minets ect
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