What benefits do the Adidas Points give you?

Posted 25th May 2021
Whenever you purchase anything from Adidas online they give you points. They also give you points for completing reviews of products. But does anyone know what benefits you get from accumulating these points?

I did ask Peter, who responds to emails on behalf of the CEO but his explanation was so vague to the point it made me think the points are just a gimmick.
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