What is Curry's playing at?

Looks like an error. I have heard that sometimes they increase the pricing to 999.99 to stop colleagues selling products if they know there is stock constraints. But looks like they are in stock online too.
Maybe artificially hiking the price for a few days so they can then advertise as being '50% off' when their next sale comes around.
Edited by: "spoo" 11th Oct 2017
Not in to this but isn't the X model £449.99 and better specced and three games so only a fool would be taken in by stating 50% off game. trustedreviews.com/opi…240
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