YouTube Joins Crowded Field, Rolling Out Skinny TV Service

YouTube TV joins Sling, Sony's PlayStation Vue, DirecTV Now and a soon-to-launch offering from Hulu in offering a pared-down set of about cable and broadcast networks. Its portfolio of about 40 networks will be priced at $35 a month, a price well below what traditional cable, satellite and telecom providers charge.

Based on strong demand for TV-derived content on YouTube, "it is clear that millennials want TV content, but they don't want to wait for it in the living room," said CEO Susan Wojcicki during a launch event at the company's Los Angeles headquarters that was streamed to other cities. She cited three major turning points for TV delivery to date: cable's rise in the 1980s; online video; and mobile video.

One strength of YouTube TV at launch is the inclusion of the big four broadcast networks (ABC, CBS, NBC and Fox), a feat no other skinny service has managed at launch. It also includes Showtime and programs from the subscription YouTube Red premium service.

3 Comments

"will be priced at $35 a month, a price well below what traditional cable, satellite and telecom providers charge"

+ cost of an internet connection = a price well above what traditional cable, satellite and telecom providers charge

I think this is only a good thing. More choice on the market.
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