That's a fair point, which I hadn't considered. My daughter would probably pick these over a standard ball too.
They are terrible as "real" golf balls but.... my kids 8 and 9 like to use them as they are fun. As they are learning, they enjoy them when practicing. They were a tenner from American golf earlier this year. For real they use older dx2. Anything that makes it fun and keeps the interested....
I think that they've misunderstood their target demographic.
Er - No Thanks :(