Might be useful for some people GAME have just launched an 'Elite' version of their reward program.
It's £33 for 12mths and they will refund the difference (in reward points) if you save less than that over the year.
Some of the benefits are:
10% Reward points back on game & accessory purchases
4% for consoles / pc / vr /phone /tablet
2% on trade-ins
Elite exclusive offers
"Birthday gift" (_;)
...and some other stuff
Hopefully useful to someone. Seems like a no-brainer if you use GAME a lot