Ted Baker is known for creating clothing and fashion accessories with imaginative, original prints. The focus is on vibrant colours which coordinate well with plainer tones and getting the details just right. The clothing collection retains an affluent edge across both the casual and formal wear, an aesthetic which extends to the other ranges. Ted Baker rarely uses advertising campaigns to boost its profile, but many items feature embossed branding or carry a larger version of the Baker logo.
This hotukdeals guide will show you everything you need to know about the Ted Baker brand, as well as the best way to find a Ted Baker sale and the best Ted Baker discounts and deals.
Launched in Glasgow by Ray Kelvin in 1987, Ted Baker was first known as a shirt maker. The company prospered, opening its second premises in London’s Covent Garden during 1990. Then in 1995, a womenswear range was released. Gaining a reputation as ‘No Ordinary Designer Label’, the company was very successful, eventually branching out into accessories, products for the home, and more. Ted Baker is now global, with stores in the USA, Bangkok, Dubai, Hong Kong and many other international locations.
Much of the Ted Baker range is inspired by world-travel. The look is characterised by highly wearable separates, as well as some standout items for formal or special occasions. If you already own a number of pieces from the brand, you’ll find vintage Ted Baker pairs well with newer offerings and can be layered for use during every season. Many items of clothing, textiles and luggage are finished with bold prints that feature soft powdery florals or exotic tropical designs. Plenty of single colours are also present in the collection, though these often occur in bright shades of green, blue, and strawberry pink. Here’s a closer look at what you can shop for at Ted Baker:
Homeware – Ted Baker’s homeware collection continues the colourful theme. It includes stationery, bedding and tech that has been created to make life easier and more beautiful, rather than cluttered. The soft furnishings are embellished with elaborate prints inspired by the natural world, which often have a vintage vibe. The bedding sets will add colour to your bedroom while a patterned rug can brighten a living space, without you having to redecorate. For tech-lovers, the ConnecTed collection is a line-up of classically finished wireless chargers, phone cases, portable battery packs, and other smartphone accessories, all of which look sleekly attractive as well as performing an essential function. They are a great choice if you like to keep your tech close by, but want it to blend in with your interior design theme. When you love the brand but have less to spend, Ted Baker home fragrance products are the right solution. These include candles and scented oil diffusers to place around the home or in your favourite room, for a sense of everyday luxury.
Accessories – There are purses, bags, larger items of luggage and jewellery in this part of the brand’s range. Ted Baker handbags have become one of their most iconic product lines and the glossy polyvinyl chloride versions are reasonably priced, so most people who like these colourful creations can pick one up without having to worry about the cost. The more exclusive Ted Baker bag range is packed with practical yet modish styles that keep everything in place whilst also making a sartorial statement. Many are produced in leather with linings of robust polyester and have additional extras, like magnet fastenings and mobile phone pockets. These costlier bags tend to come in muted colours like camel, black or pink so they coordinate effortlessly with what's already in your wardrobe.
Ted Baker Purses and Luggage – Smaller items like the Ted Baker purse are designed and manufactured with just as much care. Showcasing bespoke designs and eccentric details, they are both fun and hardwearing. The lining is generally finished in a bright shade, while the bobble clasps are often oversized and crystals or embroidery may be used to add interest. If you are not ready to invest in a bag, a Ted Baker purse allows you to show off your individuality for less. At the other end of the size scale, the luggage collection has travel bags for men and women, each featuring the Ted Baker logo close to the handle. One of the cabin suitcases or vanity bags are ideal if you have a weekend trip planned. If you’ll be away for longer, the Ted Baker Suitcase range includes matching items in various sizes so you can coordinate an entire trip.
Footwear – Ted Baker shoes are of good build quality and the collection is made up of various classic styles. Depending on the individual pair, they may have leather soles, suede uppers and areas of textured detailing. For men, there are smart brogues, lace-up derby shoes and more casual sliders for holidays. As they are produced in hardy materials, these pricy shoes are worth the money if you are really keen on the design, as they will last. To keep them in tip-top condition, you can buy a Ted Baker shoe care kit. For women, the satin covered heels with colour prints are a perennial favourite for summer, but you can also browse through colourful strappy sandals, relaxed flats and ankle boots. To refresh a casual outfit, Ted Baker trainers have pretty metallic bows on the fastening, floral embellishments and strong rubber soles. It’s a dressed down look for people who don’t like to compromise when it comes to glamour.
Menswear - With regard to clothing for men, Ray Kelvin has said: ‘finishing touches like ties, pocket squares and bold socks are essential…’. Although menswear can sometimes be dominated by grey, blue and brown fabrics, at Ted Baker mens clothing has a more diverse palette and is never dull. The key word is versatility, this easy to wear clothing can be combined with other pieces to suit formal occasions, work or leisure time. You will see the shades which are most associated with menswear, but expect a pop of pink, green or yellow thrown into the mix. The knitwear and casual tops may feature checks and stripes to ensure that even the most basic of styles will stand out in a crowd. These quirky accents are also present in outwear, as you can find a Ted Baker coat in equally vibrant tones with specialist fabrics to keep you both dry and warm in the colder months.
Womenswear - The womenswear collection includes apparel for work, special occasions and off-duty days. There are many different styles to choose from in every department, with luxuriously silky skirts featuring colourful florals, cashmere-blend knitwear and the brand’s signature wool wrap coats in various shades. In the summer collections, there are often over 50 Ted Baker dresses with styles that are short, knee-length or floor-skimming. Whether you are looking for a gown for a wedding or a vibrant party outfit, you’ll be able to find a modern dress which looks both elegant and on-trend.
Watches – Ted Baker has created a line-up of analogue watches for women in hues of pink, mother of pearl, rose gold and silver. Completed with leather or bracelets straps, they are a great way of upgrading a look, especially if you are seeking something decorative and practical. Ted Baker mens watches come in styles that work just as well with your casual weekend wear and workday suits. There are chronograph faces or analogue versions if you prefer a paired down finish. The palette is mainly centred around shades of black, brown and blue, but some watches include silver or successfully pair unusual tones.
Eyewear – Ted Baker launched its glasses collection in 2001 and there are styles for men, women and children. The brand has produced a wide selection of frames with retro, classic and modern shapes, all available in many different colours including pinks, reds, blacks and blues. In terms of materials, you can choose between frames made from metal or glass or those which are hypoallergenic. If you like your eyewear to provide more than a dash of originality, these are certainly worth a look. You’ll find design flourishes which include contrasting shades, bright prints and the familiar Ted Baker bow, to produce a highly individual pair of glasses. If you have an up to date prescription, you can choose a frame size, lens type and any extras before ordering online from companies like Frames Direct orMister Spex which has an online tool where you can test out different styles after uploading a photo.
Beauty – The first of Ted Baker’s perfumes was created in 1998 and since then the range has expanded to include aftershaves, bathing products and makeup. Priced reasonably, especially when bought during a Ted Baker gift set sale, the beauty collection is an excellent way of enjoying the brand if you are on a budget. Each product is presented in the colourful packaging you’d expect and many items come in decorative bottles or tubs which look like vintage trinket boxes. The fragrances are characteristically sweet with floral notes that dry down to reveal a base of soothing vanilla or musk.
Ted Baker follow guidelines established by the World Organisation for Animal Health (OIE) for their animal-derived products. This relates specifically to the treatment of animals and has caused them to change their policies on more than one occasion. For instance, in 2014 it was decided that angora would no longer be used and from 2019, mohair was removed from the collection. No real fur is ever used and only leather which is produced as a by-product is part of Ted Baker apparel.
In terms of the skin care, beauty and fragrance range, it is a very similar picture. Ted Baker does not use any ingredients which have been derived from animals and they do not use animal testing as part of their manufacturing process. However, vegans should be aware that some Ted Baker hair waxes include beeswax.
Ted Baker is available on the high street, but it has a reputation for being more expensive than other stores selling similar products. This raises the question of why they are costlier and whether you will be getting value for money when you shop there. Primarily, what separates premium lifestyle brands from other clothing stores is quality, in terms of design, fabrics and construction.
This may be present in the subtle details of an accessory or garment and often, designer flourishes are only seen by the wearer. From delicate embroidering to colourful linings and fun packaging, it all combines to create a more indulgent feel. Longevity is another bonus point, as the products are manufactured from better materials and tend to retain their condition, year after year.
Ted Baker state that their ‘wares are built to last’ and items are designed to take the wearer through a number of seasons. Many garments are created using sustainable materials, like Tencel and organic cotton, which cost more but have less impact on the environment. Furthermore, when items are priced higher, people who choose to pay the extra can be confident that they are purchasing a relatively unique look. As less Ted Baker dresses are sold, you are unlikely to spot huge numbers of people in the same ensemble as you at an event.
Ted Baker is available in many stores, which means there are frequent opportunities to shop during a Ted Baker bags sale or when a particular season’s clothing is reduced. Sales shopping is a great way of establishing a larger wardrobe of pieces, without having to pay the full price for each.
If you want to shop on the high street you can pop into larger branches of John Lewis and House of Fraser, or Selfridges. All of these stores also make the entire range available online if you prefer to shop that way. With regard to e-tailers, ASOS, MandM Direct, eBay and Amazon all have lots of Ted Baker products for you to browse. Many of these have been substantially reduced as they are made up of stock left over from previous seasons. Alternatively, you can shop directly at Ted Baker, where everything from the current range is listed in four separate categories: Women, Men, Kids and Home & Gifts.
To pay the lowest prices for Ted Baker dresses or any other products from the collection, always shop during established sale periods. These are staged in January when stores are trying to shift their Christmas stock, over bank holiday weekends and also at the start of each new season in summer, spring and winter. At the end of November each year, Ted Baker joins in the Black Friday weekend with reductions of up to 50% across many departments. For the best chance of bagging your favourite pieces during this event, you can visit the Ted Baker Black Friday page for updates and use their tool to create your own wishlist in advance.
If you want to update your wardrobe with the latest Ted Baker clothes, Ted Baker Shoes, or Ted Baker accessories, there is no reason to pay full price. To search for deals on footwear, clothing, homewares and glasses, take a look on the brand’s page at hotukdeals. We collect every Ted Baker sale offer online and in physical stores, then publish the details as a list in one convenient location, so that you can save on your Ted Baker purchases.
