Crown 10 litres of pure brilliant white or soft grey colour matt emulsion £11 free click and collect @ Wickes

Used this recently took 3 coats on ceiling and still needs another coat. Avoid

By far one of the worst paints on the market. So thin, multiple coats needed and still no good. Marks easily, not durable. Non wipeable and paint transmits as a powder onto anything brushed against it such as furniture etc. after all the effort, needed to repaint 2 entire hallways

Worst branded paint I ever used.

This stuff is milk, like others have said, I've used this only for mist coat. Might be a sign of the times but when this was previously on offer, it was £10 not £11

Same experience as most others. Bought two 10 litres tubs. Got half way through one before calling it quits and buying some Leyland trade from screwfix. Infinitely better!

The rest of this will be saved for giving a fresh coat when needed.

Do not buy this paint

Mix it thoroughly with a mixing paddle and it is fine. The solids in white paint are heavy and tend to sink to the bottom of the container. The tub could have been sitting in a warehouse for 3 months before arriving at Wickes and will settle out.
Diluted 50:50 and mixed well with a paddle for a mist coat and it was perfectly acceptable.

Ah marmite flavoured paint... Not sure why some people have such a problem with it!

To repeat previous comments on this - if you're a DIYer this is great stuff, yes its thin, but thats not bad - the coverage is fine - 1 mist coat plus two coats on fresh plaster. 2 coats is fine on any prior painted surface.

We've had this in our house in every room for over 10 years and only just starting to notice fading/discolouration in heavier used rooms.

Have recently used Leyland on recommendation from here; gives no better coverage (had to use 2 coats on pre-painted walls) and personally find the extra thickness harder to use - many more lumps form much more quickly and the finish is noticeably more lumpy.

Sure trade folk who use every day have valid reasons for selecting other paints, but for DIY reckon its great at this price point.

Tried using this and gave up. Normal Dulux PBW is miles better. Get what you pay for.

Tried this recently because of the price and I wish I hadn't. It has really poor coverage; the people above obviously had the same experience too.

Leyland trade at Screwfix best bang for buck.

Another vote for Leyland trade. Used it throughout for mist and top coats although except for feature walls. I also like Albany paints, really good quality and bang for buck.

Leyland Trade - Selco or Screwfix.

Not very good paint at all, bought 2 for a decoration project, think they forgot to add the white pigment with the number of coats required.

It’s like painting with milk, way too watery.

I`ve used Wickes own trade paint in past & have found it to be good value for money

Good price 

Found it was decent in 2 coats for ceiling, if the space isn't well lit. Otherwise, just a pain to work with

You have to let it sit before you paint , open it , stir it , leave for an hour and in thickens , to be honest this is the same as standard dulux, prime the walls to give better coverage , if you buy this and then just keep painting over and over of course it’s going to take long


Buy a one coat for four times the price if you only want to paint once

The worst! Do not bother!!!! (edited)

Lol this is like painting with water

It's a great price but as everyone else is saying its not the best. You will be having to do a few more coats than recommended. It looks good when done but honestly try something else. It used to be good but not anymore

Selco or leyland

Love the debate on here….. never expected this big a discussion when i posted, but must say i genuinely have learnt a lot… thanks all for your input

i have used the grey - and the colour turned out to be slightly hint of blue - wickes paint are good

I’ve just primed two rooms with the grey and it is better than expected. Diluted down this paint takes well to new plaster, colour ain’t bad either