Posted 22 September 2023
Amazon to roll out ads on Prime Video in 2024 - UK, Germany, Canada, France, Spain, Mexico and Australia
Another ad-tier incoming, this time it's Amazon Prime Video :/
Amazon Prime Video users will see ads on shows and movies from early next year unless they subscribe for an ad-free tier that would be at a higher cost, the tech giant said on Friday.
Amazon's move follows similar roll-outs by rivals Netflix and Walt Disney
The streaming industry has been facing a slowdown in new sign-ups as subscribers struggling with high inflation and interest rates dial back entertainment spending and other discretionary expenses.
The U.S. tech giant said the advertisements will be introduced in the United States, the UK, Germany and Canada in early 2024, followed by France, Italy, Spain, Mexico and Australia later in the year.
Amazon will roll out an ad-free subscription tier for an additional $2.99 per month for U.S. Prime members. Prime subscription in the U.S. currently costs $14.99 per month or $139 per year.
The company added it would share pricing for other countries at a later date.
Source
Amazon Prime Video users will see ads on shows and movies from early next year unless they subscribe for an ad-free tier that would be at a higher cost, the tech giant said on Friday.
Amazon's move follows similar roll-outs by rivals Netflix and Walt Disney
The streaming industry has been facing a slowdown in new sign-ups as subscribers struggling with high inflation and interest rates dial back entertainment spending and other discretionary expenses.
The U.S. tech giant said the advertisements will be introduced in the United States, the UK, Germany and Canada in early 2024, followed by France, Italy, Spain, Mexico and Australia later in the year.
Amazon will roll out an ad-free subscription tier for an additional $2.99 per month for U.S. Prime members. Prime subscription in the U.S. currently costs $14.99 per month or $139 per year.
The company added it would share pricing for other countries at a later date.
Source
Community Updates
22 Comments
sorted byThey need to focus on quality not quantity.
We don't want 100s of new shows every year if they only last 1 season and get cancelled without an ending.
Soulless 'blockbuster' movies with big stars attached, that are more paint by numbers types of creations that are more focused on ticking boxes than providing actual entertainment. We don't want them either.
All of the steamers just need to reign in their writers: make things that are quality and that the majority of people actually want to watch. No agenda pushing, no tropes, no scripts that are bland and soulless. Just quality.
If they did all that, people would pay. There would be no need for ads, big price increases or banning on password sharing.
If you build it right, we will pay, and will come.
Ads are annoying but if cheaper option then guess I’ll stick with the ads. (edited)