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Posted 7 September 2023

LG OLED77B26LA 77inch OLED HDR 4K UHD SMART TV WiFi

£2,299£2,89921% off
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LG OLED77B26LA 77INCH OLED HDR 4K UHD SMART TV WIFI DOLBY ATMOS
LG OLED77B26LA 77inch OLED HDR 4K UHD SMART TV WiFi Dolby Atmos

LG OLED pixels light up independently with no backlight to dull their glow. Now, dark areas are perfectly black with no light bleed or halo effect. Envision a crisp picture with unmatched depth. The brains behind the beauty. Following deep...

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£2,299.00
Was£3,599.00
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PRODUCT FEATURES
PRODUCT OVERVIEW
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KEY FEATURES
More Information
Energy Rating F
Screen Type OLED
Screen Size 77inch (195cm)
SMART TV Yes
Alexa Yes
Google Assistant Yes
Operating System webOS Smart TV
Wi-Fi Built In
Bluetooth Yes
Screen Resolution 4K Ultra HD
Resolution (Pixels) 3840 x 2160
HDR Yes
Dolby Vision Yes
Internet Apps Yes
Tuner Freeview HD & Satellite
You Tube Yes
Voice Control Magic Remote
LAN Yes
Refresh Rate 100Hz
Processor α7 Gen5 AI Processor 4K
Quad-Core Processor Yes
Surround System Dolby® Atmos
Audio Output 20 Watts
Electronic Program Guide Yes
DNLA Yes
HDMi Ports 4
USB Yes
SD Card Slot No
Dimming Pixel Dimming
Annual Power Consumption (/1000hours) 131 kWh
Product Weight 30.00kg
Height 1043.00mm
Width 1723.00mm
Depth 270.00mm
Manufacturer Guarantee 1 year parts & labour
Depth Without Stand 55.3 mm
Height Without Stand 992.0 mm
Weight Without Stand 26.7 kg
PRODUCT DETAILS
LG OLED pixels light up independently with no backlight to dull their glow. Now, dark areas are perfectly black with no light bleed or halo effect. Envision a crisp picture with unmatched depth.

The brains behind the beauty. Following deep learning advancements, LG's α7 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.

With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.

Dynamic Tone Mapping uses the α7 Gen 5 AI Processor to detect what's in the frame and apply the optimal tone curve. The result is natural HDR, deep contrast, and intricate detail.

The α7 Gen 5 AI Processor up-mixes 2-channel audio into virtual 5.1.2 channel sound. Feel the action and chaos around you as you venture deeper into your game world.

Need inspiration for movie night? ThinQ gives recommendations based on your taste. Set up profiles for everyone at home to quickly dive back into their favourite TV series and receive tailored news and sports updates.

Dolby Vision IQ and Dolby Atmos come together for sensational immersion. Experience entertainment with heart-pounding audio and extraordinary visuals.

Up your play with the first televisions in the industry to support Dolby Vision Gaming 4K at 120Hz for more fluid and realistic gaming. With a 1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support, even ultra-fast action appears clear and smooth.

Ready for movie night. All set up for binging. Find virtually anything to watch on the available streaming apps. With Netflix1, Disney+2, Amazon Prime3, Apple TV+4, plus LG channels5, something exciting is always showing.
*subscriptions maybe required for Apps*

With the seamless addition of GeForce Now and Stadia, there's a whole cloud of games waiting for you to play. Rediscover games you love and find new favourites straight from your television.
In line with LG's green initiatives, your OLED is boxed with just enough packaging to get to you safely. No wasteful plastic or styrofoam — just a recyclable cardboard box and bio-based remote control bag.


LG Logo
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LG OLED B2 77" 4K Smart TV
OLED77B26LA.AEK
LG 4K SELF-LIT OLED for perfect contrast & 100% colour accuracy
Built for an exceptional sport viewing experience with OLED Motion
Uncompromised picture quality at any viewing angle
Dolby Vision IQ for realistic picture & Dolby Atmos for immersive sound
Smart platform with Netflix, NOW, Disney+ and more
OVERVIEW SPECIFICATIONS
Brilliance in picture
Play Video
SELF-LIT OLED
True darkness brings the light
LG OLED pixels light up independently with no backlight to dull their glow. Now, dark areas are perfectly black with no light bleed or halo effect. Envision a crisp picture with unmatched depth.
Play Video
*Screen images simulated.
α7 Gen 5 AI Processor
Beauty meets brains
The brains behind the beauty. Following deep learning advancements, LG's α7 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.
Play Video
*Screen images simulated.
Infinite Contrast
Dazzling darks, luminous lights
With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.
*Screen images simulated.
Dynamic Tone Mapping
Punchier picture quality
Dynamic Tone Mapping uses the α7 Gen 5 AI Processor to detect what's in the frame and apply the optimal tone curve. The result is natural HDR, deep contrast, and intricate detail.
Play Video
*Screen images simulated.
Immersive Surround Sound
Hear them coming in on you
The α7 Gen 5 AI Processor up-mixes 2-channel audio into virtual 5.1.2 channel sound. Feel the action and chaos around you as you venture deeper into your game world.
Immersive Surround Sound
ThinQ AI & webOS
Television just for you
Need inspiration for movie night? ThinQ gives recommendations based on your taste. Set up profiles for everyone at home to quickly dive back into their favourite TV series and receive tailored news and sports updates.
Play Video
*Supported menus and apps may vary by country.
**Menus displayed may be different upon release.
***Voice Command availability may vary by products and countries.
Design
Sleek and streamlined
Now, you won't want to hide your television. With an unbelievably slim design, it fits seamlessly into your space. Gallery Stand gives you the freedom to place it anywhere while neatly concealing unsightly cables.

Design
*Gallery Stand is supported by 65B2 and 55B2. Sold seperately.
True Cinema Experience
Now, you're the main character
Dolby Vision IQ and Dolby Atmos come together for sensational immersion. Experience entertainment with heart-pounding audio and extraordinary visuals.

True Cinema Experience
Entertainment
All your favourites in one place
Ready for movie night. All set up for binging. Find virtually anything to watch on the available streaming apps. With Netflix1, Disney+2, Amazon Prime3, Apple TV+4, plus LG channels5, something exciting is always showing.
Entertainment
*Content and app availability may vary by country or region.
**Separate subscriptions required for OTT services.
Ultimate Gaming
Powerful winning machine
Up your play with the first televisions in the industry to support Dolby Vision Gaming 4K at 120Hz for more fluid and realistic gaming. With a 0.1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support, even ultra-fast action appears clear and smooth.

Ultimate Gaming
*Response time tested and certified by Intertek.
**VRR is a certified specification of HDMI 2.1.
Cloud Gaming
The new league of gaming
With the seamless addition of GeForce NOW, there's a whole cloud of games waiting for you to play. Rediscover games you love and find new favorites straight from your television.
Cloud Gaming
Level-up your experience with an LG Soundbar
AI soundAI sound
AI sound
DesignDesign
Design
RemoteRemote
Remote
Hear everything you watch at its best
Pair your LG TV with a matching LG Soundbar. Thanks to TV Sound Mode Share, you can enjoy immersive surround sound that's optimized for any genre.
Play Video
*TV Sound Mode Share may vary by TV models.
*TV AI Processor version varies by TV models.
*Sound Bar Mode Control may vary by sound bar models.
*LG TV Remote usage is limited to certain features only.
Best Matching Sound Bar for Your LG OLED
S95QR
S95QR
Meridian, High-Resolution Audio, 9.1.5ch Dolby Atmos & DTS:X
LG OLED B2 77
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© 1999-2023 Electrical Discount UK. All rights reserved. Registered in England Company No. 517836 VAT No. 179 9591 86

Credit subject to status and affordability. Terms & Conditions Apply. HARRY GARLICK THE T.V. CENTRE LIMITED trading as electricaldiscountuk is a credit broker and is Authorised and Regulated by the Financial Conduct Authority. Credit is provided by Novuna Personal Finance, a trading style of Mitsubishi HC Capital UK PLC, authorised and regulated by the Financial Conduct Authority. Financial Services Register no. 704348. The register can be accessed through fca.org.uk

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Edited by a community support team member, 7 September 2023
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  1. Drew_Wavy's avatar
    Cold sorry, you can fetch a Lg c3 77 for a few hundred more with good specs
    uk3g's avatar
    Aren't they around £3299?