A great looking watch at a good price, but I don't think it uses the precision isn't movement. So as a close alternative in terms of functionality (not water resistance) I could recommend this: Here. Or This. It is reasonably similar in function but a tiny bit cheaper (£15-25) and is UHF, which means you get a smooth second hand and better time keeping. These are more military/flieger than dressy dive so not an exact comparison. I like the look of all, but they are a smidge on the big side for me.
Bulova? Is it similar in brand value like the Citizen Eco Drives
Last week I bought a watch from Samuels with the ten per cent code. Also went through TCB for a little bit extra back, it tracked OK even with using a discount code.