£1,737.29 now :-)
That's how the Mk IV left me feeling when I used one. It felt like going back in time to the era of cold wars and Bullseye on TV on a Sunday afternoon.
I imagine a lot of people will be using them for work
You can usually tune the in camera processing to produce what you want although I strongly recommend getting processing your own raw files particularly when you have an aps-c sensor with a lot of latitude. I resisted it for a long time and stuck with jpeg but decided to sit down and get into light room, once you get the hang of it the processing doesn't take long and it's amazing how much you can transform a photo in a matter of seconds. Great price for an A7iii, it's a superb all rounder
I do 😜