Most of retail advertisment could be considered misleading!
I don't have to justify anything. The fact is the claim that it's 45% off is misleading.
That doesn't justify it being cold - still a good deal. You haven't offered any alternatives at this price point!
I'm going to pick this up as a present tomorrow - seems a decent price considering the zoom lens will be better than using a phone camera.
Good find OP. Looks like this Gorillapod thrown in so £15 - £20 saved. Yes it's from 2014 but at this price it's hard to beat. The big question is - can a modern smart phone do a better job? And after watching this youtube clip, my answer would be no way, at least for long distance video. The other side of the coin is that it has less manual control than most smartphone cams. It's also missing a flip-up screen, so not ideal for vlogging, as you can't see yourself while filming (unlike with a phone using the selfie cam). Still, that zoom lens... makes this very, very tempting. I will ponder your deal this afternoon, thanks for posting @jackthelad Edit: To be fair I should mention that actually you can see yourself while filming using the PlayMemories Smart Remote Control app here. It does mean you have to use your phone screen to see the live view feed from the Sony cam though.